Company Overview

Appdome’s mission is to safeguard mobile apps and their users globally. We offer the industry’s only patented, centralized, data-driven Mobile Cyber Defense Automation platform, providing rapid no-code, no-SDK security and integrated defenses against fraud, malware, and bots, along with Threat-Events™ UI/UX controls, ThreatScope™ Mobile XDR, and Certified Secure™ DevSecOps Certification. With Appdome, mobile developers and cyber teams can expedite delivery, ensure compliance, and utilize automation for building, testing, and monitoring mobile app security within DevOps and CI/CD pipelines. Our platform is trusted by leading brands across financial, healthcare, m-commerce, consumer, and B2B sectors, securing over 50,000 apps and protecting over 1 billion end users worldwide.

The Opportunity

This is a leadership role for a strategist who still loves the craft.

As Vice President of Marketing, you’ll define our category, shape our narrative, and build the marketing engine that fuels our next phase of growth. You’ll translate deep technical innovation into clear, compelling value for enterprise decision-makers—and help establish Appdome as the brand that defines the future of mobile app security.

This is a rare opportunity to build a once-in-a-generation enterprise brand. You’ll architect our market position, own the full marketing function end to end, and partner closely with Sales and Product to create a predictable, scalable revenue engine.

We sell to complex, enterprise organizations with ambitious product roadmaps and high data sensitivity—engaging a sophisticated, multi-stakeholder buying group that includes CIOs, IT leaders, digital executives, and compliance stakeholders.

What You’ll Do

Define the Vision and Own the Category

You’ll set the company-wide marketing strategy and complete Appdome’s evolution from mobile app security leader to strategic enterprise platform. You’ll craft and own the narrative that resonates with CIOs, digital leaders, and compliance executives—and establish Appdome as the clear leader in Compliance Infrastructure.

Build and Lead a World-Class Marketing Organization

You’ll hire, develop, and inspire a high-performing team across Product Marketing, Demand Generation, Content, ABM, and Events. You’ll create a culture of high standards, creativity, and analytical rigor—while mentoring leaders and removing obstacles so the team can execute at the highest level.

Drive Enterprise Demand and Pipeline

You’ll orchestrate a sophisticated B2B SaaS go-to-market strategy, including high-impact Account-Based Marketing programs for strategic enterprise accounts. Partnering closely with Sales leadership, you’ll ensure marketing pipeline converts to revenue and continuously optimize sales velocity.

Own Product Marketing and Positioning

You’ll translate complex technical differentiation into clear business outcomes. You’ll lead positioning, competitive intelligence, and launch strategy—ensuring every customer-facing asset, from the website to the sales deck, tells a consistent and winning story.

Shape Company Strategy Cross-Functionally

You’ll be a core member of the leadership team, partnering with Sales, Product, and Customer Success to drive top-line growth, create tight feedback loops, and align the company around a shared vision and execution plan.